The Postdom journal
Ideas for your next move. A little further ahead.
Notes on running social with humans and agents, from the people building the tool.
ResearchHow much does YouTube pay in 2026? Real rates per view, sourcedHow much does YouTube pay in 2026? Sourced rates per view, per 1,000 views and per 1 million views for long videos and Shorts, what YouTubers earn by size, and when YouTube pays.ResearchHow to get more followers on TikTok in 2026: 8 steps from our dataHow to get more followers on TikTok: 8 steps to turn viewers into followers, built on TikTok's own guidance and what our studies of 1,272 videos and 1,018 slideshows show about who keeps watching.ResearchHow to go viral on Instagram: 7 steps from our 1,272-video study (2026)How to go viral on Instagram, in 7 steps: what Instagram says its Reels ranking looks at, and what our study of 1,272 short videos says went with breakout views, with the Reels numbers shown separately.ResearchHow to make money on Twitter (X) in 2026: what pays and what to check firstHow to make money on Twitter, now called X, in 2026: the programs tied to X Premium, the ways to earn that need no payout from X, and the three things to check on X's own pages before you plan around a number.ResearchHow to make money on YouTube in 2026: 7 steps, the rules and the payHow to make money on YouTube in 2026: the 7 steps, the Partner Program requirements, every way to earn and what each keeps, checked against YouTube's own help pages.LearningHow to make YouTube Shorts in 2026: steps, length and what gets viewsHow to make YouTube Shorts, checked against YouTube's own help pages on 7 October 2026: the steps on a phone and a computer, the 3-minute limit, a free route, an AI route and what our data says gets views.ResearchHow to post on TikTok in 2026: video, photo and computer stepsHow to post on TikTok in 2026: the exact taps for a video, a photo post and a text post, how to upload from a computer, the privacy setting that catches people out, and what to fix before you tap Post.Your workflowHow to schedule Facebook posts and Reels in 2026: steps, limits and a faster wayHow to schedule Facebook posts and Reels, checked against Meta's own help pages on 7 October 2026: the Meta Business Suite steps, the Reels limits, where scheduled posts live and how Postdom schedules for you.ResearchHow to schedule Instagram posts in 2026: app, desktop and PostdomHow to schedule Instagram posts for photos, carousels and Reels: the exact taps in the app, the desktop route, the 25-a-day and 30-day limits, and how to change or cancel a scheduled post.
ResearchHow to make AI videos in 2026: free tools, steps and what gets views13 ways to make AI video compared on what free really gets you and the lowest price, checked on 5 October 2026. One prompt run through four models, step-by-step workflows for TikTok and YouTube, the AI label rules, and which AI-style formats got views in our studies.
ResearchHow to make money on Facebook in 2026: every Meta program, rule and payoutEvery way Facebook pays creators in 2026, checked on Meta's own pages on 5 October 2026: Content Monetization, Creator Fast Track, the Breakthrough bonus, Stars, subscriptions, brand deals and affiliates.
ResearchHow to make money on Snapchat in 2026: Snap's real rules, pay and payout stepsHow Snapchat pays creators in 2026, checked on Snap's own help pages on 5 October 2026: the invite rules, the Spotlight view-time rule added in May, what creators say they earn, and how cash-outs work.
ResearchHow to make money on YouTube Shorts in 2026: the rules, the real pay and what changes in FebruaryYouTube's own rules for earning from Shorts, checked on 5 October 2026: who qualifies, the 45% Creator Pool share, what Shorts really pay per million views, and the new thresholds coming on 1 February 2027.
ResearchHow to get more views on TikTok in 2026: 12 rules from our dataHow to get more views on TikTok, from 1,272 short videos, 1,018 slideshows and 559 top posts measured against each account's usual views.
ResearchHow to make money on Instagram in 2026: 6 ways, with real numbersHow to make money on Instagram, checked against its own help pages on 5 October 2026: who qualifies, the exact steps, what each way pays, and the catch.
ResearchHow much does TikTok pay in 2026? Real payout data, sourcedHow much does TikTok pay in 2026? What it pays for views, LIVE gifts, Subscription, TikTok Shop sales and brand deals, with a dated source for every figure and our own data on what a typical video earns.
ResearchHow to make money on TikTok in 2026: 14 ways, with real numbersHow to make money on TikTok, 14 ways, with every rule checked on TikTok's own pages on 5 October 2026, what each one pays, and what our study of 1,120 TikToks says about the views behind the money.
ResearchHow to make money with AI in 2026: 12 honest ways, with real numbers12 ways people actually earn with AI in 2026, each with published pay ranges, startup costs, time to the first dollar and the catch. No income promises.
ResearchHow to go viral on TikTok: 8 steps from 1,272 videos (2026)We compared 1,272 short videos with each account's usual views, plus 559 top TikToks from September. Here is what went with breakouts, and what didn't.
ResearchHow to make a carousel on Instagram (2026 steps, sizes and examples)The exact taps to post an Instagram carousel of up to 20 photos and videos, checked against Instagram's help center, with sizes, real examples and what gets saved.
ResearchHow to make a reel on Instagram (2026 steps and data)The exact taps to record, edit and share an Instagram reel, checked against Instagram's help center, plus what our study of 1,272 short videos says gets watched.
ResearchHow to make a slideshow on TikTok (2026 steps and data)The exact taps to post a TikTok slideshow, checked against TikTok's help center, plus what 1,018 slideshows taught us about which ones get swiped and saved.
ResearchWhat Works on TikTok by Industry: Faceless Videos Get Under Half the ViewsDentists and trainers did best with numbered lists. Immigration lawyers did best with stories. A study of 2,138 TikTok posts finds the winning format depends on what a business sells.
ResearchTikTok trends October 2026: 13 formats, 7 tiny accounts past 1 million viewsAn analysis of 559 top TikTok posts from September found "This is your sign" videos led with a median 1.4 million views. Seven hits came from accounts with fewer than 1,000 followers.
ResearchWall of Text Videos on TikTok Get 27% Fewer Views: Data From 60 Business PostsAn analysis of 1,272 TikTok and Instagram videos found only 4 in 10 text-heavy business videos beat their account's norm. Short clips with one line of text topped the ranking.
ResearchWhat makes a short video go viral: we studied 1,272 to find outPostdom compared 1,272 TikToks and Reels with each account's typical post. Text on screen and a real place in the first frame went with breakouts. Hook length did not.
ResearchWhat people save on TikTok: tutorials beat jokes 10 to 1Funny videos got the most views but drew just 4 saves per 100 likes. Photo carousels, money checklists and travel guides were the posts people kept.
LearningTikTok Posting API: Direct Post, Inbox Upload and a Safer WorkflowA current developer guide to TikTok's Content Posting API, including Direct Post, inbox upload, audit restrictions, consent, status checks and Postdom's managed workflow.
Your workflowHow to Plan a Social Media Content Calendar (Free Google Sheets and Excel Template)How to plan a social media content calendar: choose platforms and cadence, set content pillars, give every post a row, and review approvals before scheduling. Includes a free Google Sheets and Excel template, no signup.Learning10 Best Social Media Schedulers in 2026: Costs, Limits and PicksCompare the best social media schedulers, led by Postdom for agent-run publishing, with verified pricing, screenshots and practical workflow checks.Inside PostdomThe empty screen is the pointOur first dashboard had a calendar, a wall of charts and a composer. We deleted all three. What replaced them, and why the best thing a review screen can say is that nothing needs you.Your workflowWrite the brief like you're going on holidayThe note you would leave a colleague covering your accounts for two weeks is the best agent brief you will ever write. What belongs in it, and what belongs in Policy instead.LearningYour best post probably wasn'tThe number you screenshotted at hour six is not the number at day seven, and half your platforms never report the metric you ranked on. How to read a week without fooling yourself.PerspectivesThe last caption I wrote by handA month of letting an agent run our own accounts. The strange first week, what I stopped checking, what got worse, and the moment I noticed the typing was never the job.
ResearchHow to make AI videos in 2026: free tools, steps and what gets views13 ways to make AI video compared on what free really gets you and the lowest price, checked on 5 October 2026. One prompt run through four models, step-by-step workflows for TikTok and YouTube, the AI label rules, and which AI-style formats got views in our studies.ResearchHow to make money on Facebook in 2026: every Meta program, rule and payoutEvery way Facebook pays creators in 2026, checked on Meta's own pages on 5 October 2026: Content Monetization, Creator Fast Track, the Breakthrough bonus, Stars, subscriptions, brand deals and affiliates.ResearchHow to make money on Snapchat in 2026: Snap's real rules, pay and payout stepsHow Snapchat pays creators in 2026, checked on Snap's own help pages on 5 October 2026: the invite rules, the Spotlight view-time rule added in May, what creators say they earn, and how cash-outs work.ResearchHow to make money on YouTube Shorts in 2026: the rules, the real pay and what changes in FebruaryYouTube's own rules for earning from Shorts, checked on 5 October 2026: who qualifies, the 45% Creator Pool share, what Shorts really pay per million views, and the new thresholds coming on 1 February 2027.ResearchHow to get more views on TikTok in 2026: 12 rules from our dataHow to get more views on TikTok, from 1,272 short videos, 1,018 slideshows and 559 top posts measured against each account's usual views.ResearchHow to make money on Instagram in 2026: 6 ways, with real numbersHow to make money on Instagram, checked against its own help pages on 5 October 2026: who qualifies, the exact steps, what each way pays, and the catch.ResearchHow much does TikTok pay in 2026? Real payout data, sourcedHow much does TikTok pay in 2026? What it pays for views, LIVE gifts, Subscription, TikTok Shop sales and brand deals, with a dated source for every figure and our own data on what a typical video earns.ResearchHow to make money on TikTok in 2026: 14 ways, with real numbersHow to make money on TikTok, 14 ways, with every rule checked on TikTok's own pages on 5 October 2026, what each one pays, and what our study of 1,120 TikToks says about the views behind the money.ResearchHow to make money with AI in 2026: 12 honest ways, with real numbers12 ways people actually earn with AI in 2026, each with published pay ranges, startup costs, time to the first dollar and the catch. No income promises.ResearchHow to go viral on TikTok: 8 steps from 1,272 videos (2026)We compared 1,272 short videos with each account's usual views, plus 559 top TikToks from September. Here is what went with breakouts, and what didn't.ResearchHow to make a carousel on Instagram (2026 steps, sizes and examples)The exact taps to post an Instagram carousel of up to 20 photos and videos, checked against Instagram's help center, with sizes, real examples and what gets saved.ResearchHow to make a reel on Instagram (2026 steps and data)The exact taps to record, edit and share an Instagram reel, checked against Instagram's help center, plus what our study of 1,272 short videos says gets watched.ResearchHow to make a slideshow on TikTok (2026 steps and data)The exact taps to post a TikTok slideshow, checked against TikTok's help center, plus what 1,018 slideshows taught us about which ones get swiped and saved.ResearchWhat Works on TikTok by Industry: Faceless Videos Get Under Half the ViewsDentists and trainers did best with numbered lists. Immigration lawyers did best with stories. A study of 2,138 TikTok posts finds the winning format depends on what a business sells.ResearchTikTok trends October 2026: 13 formats, 7 tiny accounts past 1 million viewsAn analysis of 559 top TikTok posts from September found "This is your sign" videos led with a median 1.4 million views. Seven hits came from accounts with fewer than 1,000 followers.ResearchWall of Text Videos on TikTok Get 27% Fewer Views: Data From 60 Business PostsAn analysis of 1,272 TikTok and Instagram videos found only 4 in 10 text-heavy business videos beat their account's norm. Short clips with one line of text topped the ranking.ResearchWhat makes a short video go viral: we studied 1,272 to find outPostdom compared 1,272 TikToks and Reels with each account's typical post. Text on screen and a real place in the first frame went with breakouts. Hook length did not.ResearchWhat people save on TikTok: tutorials beat jokes 10 to 1Funny videos got the most views but drew just 4 saves per 100 likes. Photo carousels, money checklists and travel guides were the posts people kept.LearningTikTok Posting API: Direct Post, Inbox Upload and a Safer WorkflowA current developer guide to TikTok's Content Posting API, including Direct Post, inbox upload, audit restrictions, consent, status checks and Postdom's managed workflow.Your workflowHow to Plan a Social Media Content Calendar (Free Google Sheets and Excel Template)How to plan a social media content calendar: choose platforms and cadence, set content pillars, give every post a row, and review approvals before scheduling. Includes a free Google Sheets and Excel template, no signup.Learning10 Best Social Media Schedulers in 2026: Costs, Limits and PicksCompare the best social media schedulers, led by Postdom for agent-run publishing, with verified pricing, screenshots and practical workflow checks.Inside PostdomThe empty screen is the pointOur first dashboard had a calendar, a wall of charts and a composer. We deleted all three. What replaced them, and why the best thing a review screen can say is that nothing needs you.Your workflowWrite the brief like you're going on holidayThe note you would leave a colleague covering your accounts for two weeks is the best agent brief you will ever write. What belongs in it, and what belongs in Policy instead.LearningYour best post probably wasn'tThe number you screenshotted at hour six is not the number at day seven, and half your platforms never report the metric you ranked on. How to read a week without fooling yourself.PerspectivesThe last caption I wrote by handA month of letting an agent run our own accounts. The strange first week, what I stopped checking, what got worse, and the moment I noticed the typing was never the job.Best time to post on LinkedIn in 2026, by day and timezoneWhat the published studies say about the best time to post on LinkedIn, day by day, converted to your timezone, with every source named.Best time to post on TikTok in 2026, by day and timezoneWhat the published studies say about the best time to post on TikTok, day by day, converted to your timezone, with every source named.Best time to post on Twitter (X) in 2026, by dayWhat Sprout Social's and Buffer's published studies say about the best time to post on Twitter (X), day by day, and why they disagree.Best time to post on YouTube in 2026, by day and timezoneWhat the published studies say about the best time to post on YouTube, day by day, converted to your timezone, with every source named.How to schedule Instagram Reels (app, desktop and Postdom)Schedule a Reel in the Instagram app or Meta Business Suite, or let Postdom make Reels from your website and schedule the ones you approve.How to schedule LinkedIn posts (native and with Postdom)Schedule a LinkedIn post with the composer's clock control in four steps, or let Postdom make LinkedIn videos from your website and schedule the ones you approve.How to schedule TikTok posts (or let Postdom do it for you)Schedule a finished video in TikTok Studio in four steps, or let Postdom make your TikToks from your website and schedule the ones you approve.How to schedule YouTube Shorts in Studio (and with Postdom)Schedule a finished Short in YouTube Studio in three steps, or let Postdom make Shorts from your website and schedule the ones you approve.LearningFaceless video AI: how to make faceless videos, and when they workFaceless video AI explained: what faceless videos are, how to make them with AI, and when they work. Our study of 1,120 TikToks found product brands got 0.42 times their usual views with nobody on screen.LearningInstagram Reels API: How to Publish with Meta (2026)A developer's guide to the Instagram Reels API: choose the right login path, create and check a video container, confirm publication, and handle failures.Agents write, humans approve: the social media approval workflow that survives AIHow AI-native teams run agent post → human approve → publish without connector chaos — authority, accounts, and a durable post.
Generate videos to make your business go viral.
Made from your website and posted for you. You just hit approve.