The Postdom journal
Ideas for your next move. A little further ahead.
Notes on running social with humans and agents, from the people building the tool.
ResearchHow to go viral on Instagram: 7 steps from our 1,272-video study (2026)How to go viral on Instagram, in 7 steps: what Instagram says its Reels ranking looks at, and what our study of 1,272 short videos says went with breakout views, with the Reels numbers shown separately.ResearchHow to make money on Twitter (X) in 2026: what pays and what to check firstHow to make money on Twitter, now called X, in 2026: the programs tied to X Premium, the ways to earn that need no payout from X, and the three things to check on X's own pages before you plan around a number.ResearchHow to make money on YouTube in 2026: 7 steps, the rules and the payHow to make money on YouTube in 2026: the 7 steps, the Partner Program requirements, every way to earn and what each keeps, checked against YouTube's own help pages.ResearchHow to post on TikTok in 2026: video, photo and computer stepsHow to post on TikTok in 2026: the exact taps for a video, a photo post and a text post, how to upload from a computer, the privacy setting that catches people out, and what to fix before you tap Post.ResearchHow to schedule Instagram posts in 2026: app, desktop and PostdomHow to schedule Instagram posts for photos, carousels and Reels: the exact taps in the app, the desktop route, the 25-a-day and 30-day limits, and how to change or cancel a scheduled post.
ResearchHow to make AI videos in 2026: free tools, steps and what gets views13 ways to make AI video compared on what free really gets you and the lowest price, checked on 5 October 2026. One prompt run through four models, step-by-step workflows for TikTok and YouTube, the AI label rules, and which AI-style formats got views in our studies.
ResearchHow to make money on Facebook in 2026: every Meta program, rule and payoutEvery way Facebook pays creators in 2026, checked on Meta's own pages on 5 October 2026: Content Monetization, Creator Fast Track, the Breakthrough bonus, Stars, subscriptions, brand deals and affiliates.
ResearchHow to make money on Snapchat in 2026: Snap's real rules, pay and payout stepsHow Snapchat pays creators in 2026, checked on Snap's own help pages on 5 October 2026: the invite rules, the Spotlight view-time rule added in May, what creators say they earn, and how cash-outs work.
ResearchHow to make money on YouTube Shorts in 2026: the rules, the real pay and what changes in FebruaryYouTube's own rules for earning from Shorts, checked on 5 October 2026: who qualifies, the 45% Creator Pool share, what Shorts really pay per million views, and the new thresholds coming on 1 February 2027.
ResearchHow to get more views on TikTok in 2026: 12 rules from our dataHow to get more views on TikTok, from 1,272 short videos, 1,018 slideshows and 559 top posts measured against each account's usual views.
ResearchHow to make money on Instagram in 2026: 6 ways, with real numbersHow to make money on Instagram, checked against its own help pages on 5 October 2026: who qualifies, the exact steps, what each way pays, and the catch.
ResearchHow much does TikTok pay in 2026? Real payout data, sourcedHow much does TikTok pay in 2026? What it pays for views, LIVE gifts, Subscription, TikTok Shop sales and brand deals, with a dated source for every figure and our own data on what a typical video earns.
ResearchHow to make money on TikTok in 2026: 14 ways, with real numbersHow to make money on TikTok, 14 ways, with every rule checked on TikTok's own pages on 5 October 2026, what each one pays, and what our study of 1,120 TikToks says about the views behind the money.
ResearchHow to make money with AI in 2026: 12 honest ways, with real numbers12 ways people actually earn with AI in 2026, each with published pay ranges, startup costs, time to the first dollar and the catch. No income promises.
ResearchHow to go viral on TikTok: 8 steps from 1,272 videos (2026)We compared 1,272 short videos with each account's usual views, plus 559 top TikToks from September. Here is what went with breakouts, and what didn't.
ResearchHow to make a carousel on Instagram (2026 steps, sizes and examples)The exact taps to post an Instagram carousel of up to 20 photos and videos, checked against Instagram's help center, with sizes, real examples and what gets saved.
ResearchHow to make a reel on Instagram (2026 steps and data)The exact taps to record, edit and share an Instagram reel, checked against Instagram's help center, plus what our study of 1,272 short videos says gets watched.
ResearchHow to make a slideshow on TikTok (2026 steps and data)The exact taps to post a TikTok slideshow, checked against TikTok's help center, plus what 1,018 slideshows taught us about which ones get swiped and saved.
ResearchWhat Works on TikTok by Industry: Faceless Videos Get Under Half the ViewsDentists and trainers did best with numbered lists. Immigration lawyers did best with stories. A study of 2,138 TikTok posts finds the winning format depends on what a business sells.
ResearchTikTok trends October 2026: 13 formats, 7 tiny accounts past 1 million viewsAn analysis of 559 top TikTok posts from September found "This is your sign" videos led with a median 1.4 million views. Seven hits came from accounts with fewer than 1,000 followers.
ResearchWall of Text Videos on TikTok Get 27% Fewer Views: Data From 60 Business PostsAn analysis of 1,272 TikTok and Instagram videos found only 4 in 10 text-heavy business videos beat their account's norm. Short clips with one line of text topped the ranking.
ResearchWhat makes a short video go viral: we studied 1,272 to find outPostdom compared 1,272 TikToks and Reels with each account's typical post. Text on screen and a real place in the first frame went with breakouts. Hook length did not.
ResearchWhat people save on TikTok: tutorials beat jokes 10 to 1Funny videos got the most views but drew just 4 saves per 100 likes. Photo carousels, money checklists and travel guides were the posts people kept.
ResearchHow to make AI videos in 2026: free tools, steps and what gets views13 ways to make AI video compared on what free really gets you and the lowest price, checked on 5 October 2026. One prompt run through four models, step-by-step workflows for TikTok and YouTube, the AI label rules, and which AI-style formats got views in our studies.
ResearchHow to make money on Facebook in 2026: every Meta program, rule and payoutEvery way Facebook pays creators in 2026, checked on Meta's own pages on 5 October 2026: Content Monetization, Creator Fast Track, the Breakthrough bonus, Stars, subscriptions, brand deals and affiliates.
ResearchHow to make money on Snapchat in 2026: Snap's real rules, pay and payout stepsHow Snapchat pays creators in 2026, checked on Snap's own help pages on 5 October 2026: the invite rules, the Spotlight view-time rule added in May, what creators say they earn, and how cash-outs work.
ResearchHow to make money on YouTube Shorts in 2026: the rules, the real pay and what changes in FebruaryYouTube's own rules for earning from Shorts, checked on 5 October 2026: who qualifies, the 45% Creator Pool share, what Shorts really pay per million views, and the new thresholds coming on 1 February 2027.
ResearchHow to get more views on TikTok in 2026: 12 rules from our dataHow to get more views on TikTok, from 1,272 short videos, 1,018 slideshows and 559 top posts measured against each account's usual views.
ResearchHow to make money on Instagram in 2026: 6 ways, with real numbersHow to make money on Instagram, checked against its own help pages on 5 October 2026: who qualifies, the exact steps, what each way pays, and the catch.
ResearchHow much does TikTok pay in 2026? Real payout data, sourcedHow much does TikTok pay in 2026? What it pays for views, LIVE gifts, Subscription, TikTok Shop sales and brand deals, with a dated source for every figure and our own data on what a typical video earns.
ResearchHow to make money on TikTok in 2026: 14 ways, with real numbersHow to make money on TikTok, 14 ways, with every rule checked on TikTok's own pages on 5 October 2026, what each one pays, and what our study of 1,120 TikToks says about the views behind the money.
ResearchHow to make money with AI in 2026: 12 honest ways, with real numbers12 ways people actually earn with AI in 2026, each with published pay ranges, startup costs, time to the first dollar and the catch. No income promises.
ResearchHow to go viral on TikTok: 8 steps from 1,272 videos (2026)We compared 1,272 short videos with each account's usual views, plus 559 top TikToks from September. Here is what went with breakouts, and what didn't.
ResearchHow to make a carousel on Instagram (2026 steps, sizes and examples)The exact taps to post an Instagram carousel of up to 20 photos and videos, checked against Instagram's help center, with sizes, real examples and what gets saved.
ResearchHow to make a reel on Instagram (2026 steps and data)The exact taps to record, edit and share an Instagram reel, checked against Instagram's help center, plus what our study of 1,272 short videos says gets watched.
ResearchHow to make a slideshow on TikTok (2026 steps and data)The exact taps to post a TikTok slideshow, checked against TikTok's help center, plus what 1,018 slideshows taught us about which ones get swiped and saved.
ResearchWhat Works on TikTok by Industry: Faceless Videos Get Under Half the ViewsDentists and trainers did best with numbered lists. Immigration lawyers did best with stories. A study of 2,138 TikTok posts finds the winning format depends on what a business sells.
ResearchTikTok trends October 2026: 13 formats, 7 tiny accounts past 1 million viewsAn analysis of 559 top TikTok posts from September found "This is your sign" videos led with a median 1.4 million views. Seven hits came from accounts with fewer than 1,000 followers.
ResearchWall of Text Videos on TikTok Get 27% Fewer Views: Data From 60 Business PostsAn analysis of 1,272 TikTok and Instagram videos found only 4 in 10 text-heavy business videos beat their account's norm. Short clips with one line of text topped the ranking.
ResearchWhat makes a short video go viral: we studied 1,272 to find outPostdom compared 1,272 TikToks and Reels with each account's typical post. Text on screen and a real place in the first frame went with breakouts. Hook length did not.
ResearchWhat people save on TikTok: tutorials beat jokes 10 to 1Funny videos got the most views but drew just 4 saves per 100 likes. Photo carousels, money checklists and travel guides were the posts people kept.Generate videos to make your business go viral.
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